Product Information


With our Online Press Kit service we can cost-effectively host your trade show marketing collateral online that will make an impact on the media and your target audiences during an event. Ditching paper collateral saves time, money, trees and frees up valuable booth space.

The Online Press Kit hosts your company’s product information, white papers, news releases, logos, images, videos and other supporting materials and will be available for the media and interested business leads, 24/7. VPO promotes your Online Press Kit news to our extensive, industry-specific international media lists and sends you reports containing data on how viewers interacted with your press kit content. Below are our 3 available online press kit levels:


  Micro Standard Premium
 Pricing $399 $699 $999
Logo, company description and contact info display
Choice of Design Template  
Photo Slide Show    
Document Posting      
#of Documents* 3 6 10
Ability to post multimedia
Ability to post multimedia with news releases  
Social/ content distribution      
Social sharing buttons on press kit
RSS feed for news releases
Email Alerts sent when news releases are posted to your press kit
Company Social media feed display  
Auto post press kit content to company social accounts  
Lead Generation form for easy lead gathering or addition of call to action buttons    
Mobile friendly viewing (responsive design)
Special SEO Optimization Tools    
Customized URLs for each press kit page    

*Additional documents can be purchased for each option for $80 per file




In addition to hosting your trade show marketing collateral in an online press kit, you can also distribute your trade show news to thousands of media, websites and trade publications through PR Newswire, the world’s largest distribution network.

Combine a Standard Online Press Kit with a PR Newswire distribution by purchasing one of the following packages:

European Exposure Package - $1750

Standard Online Press Kit 

Plus, a PR Newswire Western Europe press release*, which includes:
•    Full text translation and delivery in English, French, German and Spanish
•    Distribution to major general media including print and broadcast via national news agencies**
•    Includes one free trade category distribution
•    Post show reports

*News release up to 500 words. Each additional 100 words charged at $400. 
**Countries include: UK , Ireland, Belgium, France, Germany, Austria, Spain, Switzerland, Italy, Netherlands, Greece, Portugal, Sweden, Norway, Denmark, Finland


Global Web Visibility - $1080

Standard Online Press Kit

Plus, a PR Newswire Global WebMax Plus release, which includes:

  • Distribution of one press release in English via AAP and PR Newswire's proprietary distribution network to online databases and websites in Europe and Asia and to 5,000+ US web sites, online newspapers, industry media, etc.
  • One image or logo included in the release, which will render with the release on, and
  • International ReleaseWatch™ Report which provides links in English to your actual press release as it appears on a select group of web sites
  • Click here to find the Europe and Asia distribution list.


Multimedia Exposure Package - $1,975

National Exposure Package


  • Upgrade your US1 National release to a PR Newswire Flex release by adding your choice of any three multimedia assets: Videos, photos, PDFs, audio, or logos*
  • Up to five links to supporting content on the Web included in the release
  • Assets will be embedded on your release on AND on up to 2,500 downstream sites rendering your news
  • 1 Image displayed on the Times Square sign in Times Square via PR Newswire’s partnership with Branded Cities

* Average turnaround time is between 3-4 hours



Add Multimedia
Basic photo/video distribution - $325

Extend engagement by adding an image or video to your release that will be embedded on the release and appear on up to 2,500 websites that display PR Newswire content


Add media monitoring
Media Vantage Clipping - : $350

Track your print, online, social and broadcast media coverage through Media Vantage clipping: - News Monitoring***


***Media Vantage News Monitoring includes monitoring of up to 3 key words for 30 days and a summary report


  Global Web Visibility - $1080 European Exposure Package - $1750 National Media and Consumer Package PLUS - $1,975**
Standard Online Press Kit
1 PR Newswire Release
Distribution to websites in Europe and Asia and to 5,000+ US web sites  
Distribution to 16 countries with full text translation and delivery in English, French, German and Spanish    
1 Photo (appears as a link in the release – not embedded)    
Photo, video, PDFs, audio, logos (up to 3). Photos, logos and videos are embedded into the release.    
Basic Photo or Video - $325 O O  
Media Vantage Clipping - $350 O O O

O= optional
**Additional multimedia assets can be added to this package for $299 per asset